Bringing brands and retailers together.

Powerplay Rep Group launches and manages the best brands at the world’s largest retailers.

Powerplay Rep Group

Our team of experts create customized plans by working with retailers’ complete multichannel offerings to deliver unmatched services for our brands.

Sales
Planning

Brand introduction to retailers including line reviews, retailer feedback, timing, merchandising, advertising, and inventory planning.

Channel
Expansion

Develop strategies on how to Sell in, Sell through, and Sell more with our retailer partners by driving awareness, consideration, and purchase intent.

Best-in-class
Operations

Maximizing scorecard metrics, inventory control, and planning for our brands ongoing success.

Market Research
& Consumer Insights

Competitive advantage and consumer knowledge to maximize brand presence and growth potential.

Sales and Operations Get it Done

Strategic planning to help with speed-to-market

Product and industry research to support go-to-market approach

Operations expertise designed to integrate within multiple classes-of-trade systems

Channel expansion planning to deliver comprehensive growth

Product, pricing, and placement strategies to support brand growth

Forecasting, monitoring, and optimization to keep brands growing

Logistics expertise designed to streamline supply chain touchpoints

In-store and online services to provide our brands with complete retail service flexibility

Our Operations team uses their combined expertise in forecasting, inventory management, and supply chain relationships to monitor, report, and maximize opportunities for our partners.

Brand Setup

We work with every major retailer in North America, which means we know their systems and processes, so brands don't have to worry. We make sure our brands are set up and ready to move quickly and efficiently. At the beginning, our Operations team:

Organizes supply chain needs
Manages inventory levels
Completes item setups and onboarding

Brand Management

Once set up, our Operations team works with brands and retailers across supply chain and logistics needs by supporting forecasting, inventory, and shipping. Inventory analysts work with the sales team for in-store and online retailers to make sure profits aren't being left on the table. Our team:

Monitors reporting 24/7
Provides excellent customer service
Is nearly 1 to 1 ops to sales in order to support our partners

Our team of experts

GoPro Case Study

GoPro had been selling their action cameras in the specialty retail space for a few years gaining support from hardcore users and developing the brand in a very authentic way. GoPro has used Powerplay’s Rep Group, Direct, Distribution, and Incentives teams to grow the brand.

See How